Louisa Watts Therapy

Approach

Rooted in Louisa’s deeply empathetic approach to therapy, this brand balances professionalism with warmth. The visual and digital identity create a space that feels personal, reassuring, and inviting—offering clarity and comfort to those seeking support.

Summary

A brand built around the concept of embracing every side—honouring the complexities of personal growth and finding strength in the whole picture. Abstract paintings take centre stage in the visual identity, reflecting the imperfect, layered, and evolving nature of healing.

Brand Strategy, Visual identity, Web design, Social media assets

Industry | Wellness

Location | Surrey

Brand idea | Embrace every side

Year | 2025

Role | Creative Director, Brand Strategist, Graphic Designer